Saturday, February 20, 2016

Indian Media - Another Successful Campaign

Indian Media is known to highlight certain news and let it run through a preset time period to ensure that the Mass attention is diverted from certain successful events to certain unpleasant event. In the whole game they brutalize the success to the level that positive news gets suppressed and the masses don't even come to know about it.

In the present context, the JNU row is highlighted to such an extreme level and the way it is covered across the news channels, we the people of India have lost out the positive news about the Success of Make in India week organized in Mumbai.  Interesting part, the same Media was at the forefront when the make shift stage at Girgaum Chaupati location caught fire and then the same Media Vanished from the scene.

I am seriously concerned with the role of Politicians and the Media nexus to not let the good things make news.  Have they crossed that level of low moral that they only like to MAKE negative news?  To be it does seem to be the only possibility as I have not read or heard any positive news about the initiatives of the present government.

Starting from Swachha Bharat Abhiyaan that was treated more like a Photo Op and publicity stunt by the Celebrities as well as the Politicians to the Make In India program, every move is to be lauded and supported with more concrete actions, but the Media is hand in glove with the Negative / Destructive Politics.  For instance, Media person would only highlight the plight of garbage in a locality and show it time and again on the news channels highlighting the failure of Swachha Bharat Abhiyaan, I am certainly shocked that they have time for their TRP, then why not use the same to ensure that the locality they are highlighting is cleaned as well.  Shouldn't they be the ones who should become the torch/flag bearers to lead by example? I guess not as it would be too low and too filthy a work for them, probably they wouldn't even clean their own house as they hire someone else to do it and it that someone goes on leave, they rue of uncleaned house in social gathering!!! Wake up and clean yourself!!!

Coming on to Startup India program, media published and covered the program only the day it was declared by Hon. Prime Minister and after that I didn't hear much of news or talk shows or Political / Social debate on that topic. May I know why?? as I feel cheated if such a news is not covered well and if such a case is downplayed to restrict the reach to masses.  It seems that it is a coordinated effort once again from Media and destructive politicians to ensure that the positive news doesn't reach the levels it should.

Talking about the Make in India program and the recent event conducted in Mumbai, I am not sure why Media was shy of covering the outcome. I understand it was not as successful as it should have been and we didn't see the level of foreign investor's participation as would have helped the cause, but again signing MoUs worth $222 billion or Rs. 15 trillion is not a smaller news.  Even if going by the history of such trade shows and the various success factors, it would ensure that in next 2 or 3 years we would see at least 20% of those MoUs actioned. That 20% would mean a fund flow of at least $44 billion and it should only be simple math to calculate the jobs created and the economic boom for the country. But media wouldn't talk about this as this would not get them TRP!!!

This time once again the Media successfully suppressed the news well under the vile of JNU Row and now added to that is the JAT Row. The well devised strategy by the Dirty Political Motives supported by Sold out Media with vested interests has successfully diminished the Positive effects of "Make in India".

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